About us
Founded in Sweden in 2018, JOHOC Group helps businesses grow across Europe and beyond. We act as your strategic partner, local representative, and sales developer, offering the insights, expertise, and connections you need to succeed in new markets. With local offices and a network of experts, we provide comprehensive support tailored to your goals.
Our Services
At JOHOC, we focus on two key areas: Business Expansion and Business Innovation.
Business Expansion
Our Business Expansion services help businesses—from startups to established companies—enter and grow in new markets. Whether you’re targeting one country or multiple, we offer:
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Market Analysis: Clear insights into your target market.
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Market Entry & Expansion: Customized strategies for successful market entry and growth.
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Local Representation & Sales Development: Acting as your local presence to build partnerships and drive sales.
Business Innovation
Our Business Innovation services connect established companies with innovative solutions. Through memberships, we offer:
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Market Insights Membership: Access to exclusive webinars with leading startups, scale-ups, and industry experts.
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Innovation Labs: Outsource your innovation needs to our network, gaining specialized expertise and solutions without building in-house teams.
Why Choose JOHOC?
We are more than a service provider—we are your strategic partner on the ground. With local offices and a strong network, we connect you to the right people, offer practical insights, and help drive sales, ensuring your business grows successfully across borders.
JOHOC Group in short:
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Present in Scandinavia, Benelux, France, Germany, UK, Spain, Portugal, Canada, and the Middle East
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Own offices in Sweden, Denmark, Norway, France, Spain, Germany, and the Netherlands
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100+ Ambassadors across Europe
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Partner network spanning Western Europe, North America and the Middle East
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Large network of corporates and public institutions, which we support in becoming more digital and innovative
The JOHOC Team
Our team brings together experienced professionals with backgrounds in business development, market expansion, strategy, innovation and international growth. We combine local market knowledge with hands-on experience from building businesses, developing partnerships and helping companies navigate new opportunities.
With a network that extends across Europe and beyond, we work closely with our clients to understand where they are today, where they want to go and what it will take to get there. Depending on the challenge, we bring in the right expertise, perspectives and connections to support each stage of the journey.
What connects us is a practical and entrepreneurial approach. We believe growth happens when strategy is translated into action, when the right people are brought together and when local insight is combined with a broader international perspective. ›› Meet the JOHOC Team
Numbers are our strength
250+
Ambassadors & Experts
22 markets
Local presence, expertise and trusted networks across our markets
20+
Businesses supported in their expansion efforts